CaseyConrad.com
Providing Health Club Operators Worldwide with Quality Sales & Marketing Solutions
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Been a while since I used the blog. 
(If you aren’t getting my Club Sales Secrets Weekly Tips please go to www.HealthClubSalesTraining.com and subscribe).
Got this link from a colleague of mine, Tony Santomauro; he wrote this sales article. Here’s the link:
http://blog.membersolutions.com/bid/59456/5-Tips-to-Selling-Memberships-during-a-Recession-Tony-Santomauro?source=Blog_Email_[5+Tips+to+Selling+Me]
A large percentage of questions I get these days at seminars is about how to use the Internet more effectively. I find that teaching theory is one thing but people do better when I give examples. In this week’s tutorial I am showing you a great example of how one retailer is using basic internet strategies to get new customers and get repeat purchases. This 5 minute video has great visuals too. I usually just embed the video below my posting but lately–because my videos are getting a decent number of views, I have to disable the embed feature to prevent people from hacking my videos and putting their ads in the front of them! Pathetic but the downside to driving traffic to your site. LOL So, here’s the YouTube link. And, please do me a favor and like this (vote on it below the video) or make a comment back on YouTube. It helps my rating.
In the health club business salespeople have to know how to successfully follow up with tours via phone when they leave without joining. In this short 5 minute video I explain the key strategies you should follow to improve your call-back rate and ultimately more health club sales.
We know that joint marketing efforts are proving to be some of the most successful and least costly in a clubs marketing plan these days. Jay Abraham said, “If you want to inprove your business by 10% study what successful people in your industry are doing and model them. However, if you want to increase your business by 100% go outside your industry and see what others are doing and take it back to yours.” In this short video I show you a clever idea I came across the other day while traveling. What are your thoughts or ideas? Leave a comment.
With marketing response rates decreasing and more people going to the clubs’ website to get information, fewer information calls are happening. This makes the value of every call higher than ever before. In this short video I will walk you through some of the core concepts for info call success. If you want more sales tools, click on the www.HealthClubSalesTraining.com link.
The membership presentation stage of the fitness sale is often the most difficult for salespeople. It doesn’t have to be. If you follow some basic guidelines you can make it easy for the prospect to choose and ultimately sell more health club memberships.
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